Principal of NewVIC shows how the marketisation of education leads to a loss of choice and diversity.
Market madness: condition critical
The condition of English education is critical. It has been weakened by pathological marketization and is in desperate need of treatment to restore it to health. In this article, I try to diagnose the disease, describe some of its symptoms and effects on various parts of the system and finally I offer two possible prognoses for the patient; a turn for the worse and the start of a recovery.
1. Key processes of marketisation
Commodification
If education is seen as a commodity; something which can be consumed and traded, then schools, colleges, universities and the courses they offer all enter the market. What were previously thought of as life-long social interactions and developmental processes become tradeable things with tangible exchange value. Thinking this way inevitably changes the relationship between students, teachers and institutions. Students become consumers, demanding that education ‘delivers’ outcomes…
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